Google Analytics Intelligence reports alert you when your site goes berserk

Google Analytics is one of the best free web traffic monitoring tool. But freed doesn’t mean it’s bad, as Google pushes new features pretty often. This November they’ve introduced the “Intelligence reports”, a function that automatically alerts you when something dramatic changes with your website traffic, so no more monitoring your stats every hour.

First screen of the Intelligence section

This section of Analytics (placed under the Dashboard in the upper left menu) displays in the first page your site traffic by days and the number of alerts for each day. Once you click on a day it displays the main events that took place that day. All automatic alerts can be seen here, so you have to check out this section from time to time, but you can also create automatic alerts that you can receive via email, to notify you about events that happened today/this week/this month.

Creating a custom alert

As with all Google products and features the Intelligence reports area is still in beta and is awaiting your input. I consider it useful, but I would like for now to be able to set up some notifications also for Automatic alerts, which seem pretty well made as they register any anomaly (sudden change in your website trafic), compared to past evolution.

Sugestions for custom alerts